Burger King UK is making an effort to reduce its environmental impact by removing plastic toys from kids' meals, according to CNN.
The company's decision was prompted by a petition launched by two young sisters against plastic toys. That petition received more than half a million signatures.
A Burger King spokesperson said that the company has been "on a journey for some time to find more sustainable solutions for our kids' meals toys as part of a wider initiative to reduce our impact on the environment."
BK said it intends to remove non bio-degradable plastic toys from other markets by the year 2025.
The company's move is being praised by those wishing to use less plastic and help the environment, but they wish the company would implement the new initiatives sooner internationally.
CNN reports that McDonald's will also reduce its plastic use by testing a program in select UK stores next month that will allow customers to swap out their plastic toy for a piece of fruit.
Burger King will also add containers to UK stores so old plastic toys can be recycled and used to build play areas.