Raising Cane's is launching a new fundraiser to raise money to support local healthcare communities.
The company already is donating food to local healthcare workers, and some crews are sewing masks during work hours for their local hospitals. The company also is offering a virtual entertainment series with fundraisers linked to different artists' performances every Wednesday and Friday. So far, the fundraisers have raises more than $500,000.
The new fundraiser starts May 7, when restaurants nationwide will start selling limited edition "neck gaiters" for $6.99 plus tax. All of net proceeds will be donated to a local healthcare group in the restaurant's community.
“We have been getting creative in finding ways to support and show our appreciation to the brave men and women that are battling tirelessly on the frontlines, and we’re really excited about the new neck-gaiters we’ll be selling,” said Raising Cane’s Founder & CEO Todd Graves. “With help from Caniacs across the nation, we have been able to say ‘thank you’ in a significant way, and will continue to do so for as long as necessary. These are unprecedented times, but we will get through this together.”
Raising Cane’s continues to serve customers through their drive-thrus to comply with government orders in place.
The company prepared a promotional video about its efforts, here it is: