Raising Cane’s Founder and CEO Todd Graves announced that the Baton Rouge-based restaurant company has agreed to a $1 Million partnership with Southern University.
The agreement includes an endowed academic scholarship, an athletics partnership, and a sponsorship of The Southern University Marching Band.
Band members kicked off the news conference and Southern University Marching Band Director Nathan B. Haymer announced that Raising Cane’s is now the “Official Chicken of The Human Jukebox.” To show their appreciation for the partnership, the Southern University Marching Band will spell C-A-N-E-S during their on-field performance at their final home game of the season against Prairie View A&M University on November 4.
“We have supported Southern University for years and we are excited to deepen our commitment with this partnership. Southern is a big part of our hometown and many of our customers and crew are affiliated with the university so this was a natural fit for us,” Graves says.
“The support we receive from Raising Cane’s will benefit our students through many facets of their Southern University experience; including academics, band, and athletic programs. The partnership undoubtedly will help to advance our mission,” says Al Harrell, CEO of Southern University System Foundation.