Feb 28, 2014 6:34 PM by Kari Beal
An anti-bullying campaign is sweeping the nation, but in an unusual fashion. A tattoo parlor in Leesville, Louisiana is one of many raising awareness by inking tattoos that represent the television show "My Little Pony." The campaign started in response to a suicide attempt by an 11-year-old boy in North Carolina. Michael Morones attempted suicide last month after getting teased for watching the television show "My Little Pony."
As a mother of five, Holly Roettger-Duncan has a message against bullying that is literally skin deep.
"I had to deal with bullying when I was a kid and I had to deal with bullying for my kids going to school. I think it will be a good symbol to have to show. I believe in every one being equal and stopping the bullying," Roettger-Duncan said.
She is visiting from Washington State and one of many who have ventured to Revolution Ink in Leesville, Louisiana. Revolution Ink Tattoo artist Brandon Lamarleome said their parlor joined the cause a few weeks ago. Last week he did over 18 pony tattoos.
"We have gotten a huge turn-out. It has spread like wild-fire, not just through Leesville and Louisiana, but the whole nation," said Lamarleome.
The visitors aren't just the typical tattoo goers either.
"There are first timers, older people, middle aged people," Joseyln Alford said.
For $50 dollars customers can get any pony tattoo they desire. $20 will go toward the medical bills of Michael Morones. So far they've raised $600 dollars.
"It's almost a little emotional really thinking about Michael and what he went through and his situation," said.Lamarleome.
Roettger-Duncan said this is different than other campaigns because the message doesn't end with a single event; it's permanent.
"It's something that is going to stick around longer and stay in people's heads longer," Roettger-Duncan said.
To make a donation for Michael Morones click here.