Lafayette

Jul 24, 2014 4:19 PM

Rogers Wins Telly Award For Boston Marathon Video

Local Copywriter and Creative Director Ryan Anthony Rogers, 26, was awarded a 2014 National Telly Award for his work on a video commemorating the 2013 Boston Marathon bombings. The video was featured on The Today Show, The Huffington Post, Buzzfeed, and more.

Rogers worked with Deltree, a New Orleans/NYC video and digital production company, and Dear World, a global social project, to create the video that honored the strength and courage of survivors of the Boston Marathon bombings. The video featured survivors of the attacks with creative direction and storytelling by Deltree, Dear World and Rogers. The team interviewed several survivors and crafted a voiceover script around the concept of "running despite the incident."

The video was directed by brothers Benjamin and David Reece of Deltree and produced by Rob X. Fogarty, founder of Dear World. Fogarty asks people to share a meaningful message with family, friends and strangers by scribbling the message on themselves while he documents it. The Boston Marathon project was presented in the style of Dear World with cinematography and art direction by the Reece Brothers.

Rogers is the Creative Director at RUSSO, a strategic branding and marketing communications firm with offices in Lafayette and New Orleans. He was recently named Copywriter of the Year by the American Advertising Federation (AAF) Acadiana, making him one of the youngest winners of this award in the chapter's history.

 

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