Covering Louisiana

Apr 7, 2014 6:36 PM by AP(PHOTO COURTESY: MOVEON.ORG)

Judge rules for nonprofit group in slogan battle

NEW ORLEANS (AP) - A federal judge in Baton Rouge says a nonprofit group may use Louisiana's trademarked tourism slogan to criticize state government.

District Judge Shelly Dick ruled Monday in Lt. Gov. Jay Dardenne's request to order the billboard down before hearing his suit against MoveOn.org.

The billboard uses the "Pick Your Passion" slogan to criticize Gov. Bobby Jindal's refusal to expand Medicaid under the federal Affordable Care Act.

Dardenne says he will talk with an attorney about whether to continue with the lawsuit.

He argued that people who saw the billboard would think he was criticizing Jindal.

The judge says Dardenne failed to prove that the trademarked slogan would cause such confusion. In a footnote, the judge says Dardenne used a "fundamentally flawed" survey to try to make that point.

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